Home | Advertising | Keywords | Work at home | Contact us
Mattel and Fisher-Price Brands
Bring Hollywood to New York City at Toy Fair 2004
NEW YORK --(Business Wire)-- Feb. 11,
2004 Key Entertainment Properties Highlighted Include Barbie(R), Harry Potter(TM) and
Who/What: Mattel(R) and Fisher-Price(R)
to showcase unmatched collection of new toys based on the hottest entertainment properties
from both the big screen and TV. Highlights include:
-- Barbie "Princess and the
Pauper(TM)": This year, get ready to see Barbie in a whole new way! America's
favorite fashion doll is set to sing for the first time as she takes on the dual roles of
princess and pauper in her own lyrical twist on the classic in her fourth entertainment
-- Halle Berry Inspired by Catwoman:
Academy-Award winning actress Halle Berry will be immortalized in the Mattel showroom with
her very own Barbie(R) doll dressed in an exquisite gown inspired by her Catwoman
character from the July, 2004 Warner Bros. feature film, Catwoman. Barbie(R) doll also
pays tribute to this comic-inspired vixen and award-winning actress with a purr-trayal
that will have no need to claw for attention.
-- The Winx Club(TM) Dolls: The Winx
Club(TM) is the hot new entertainment property from 4Kids Entertainment that tells the
story of the magical world of Magix(TM), where five teenage friends attend the Alfea
College of Fairies(TM), a school for training aspiring fairies. It debuts in the U.S. this
spring on Fox Television's "FoxBox." The Winx toys feature magical teen dolls
who are not only bewitching, but also into friendship, fashion and music.
-- Mary-Kate and Ashley Dolls: Just in
time for the popular duo's 2004 Warner Bros. feature film New York Minute, Mattel
showcases its new line of Mary-Kate and Ashley dolls and their new "New York
Minute" board game.
-- Harry Potter(TM) Championship
Quidditch(TM): Straight from Warner Bros.' June 4, 2004 feature film Harry Potter and the
Prisoner of Azkaban, Mattel continues to transform the magic of the silver screen with the
new Harry Potter(TM) Championship Quidditch(TM) game that will let kids compete to catch
the Golden Snitch.
-- MegaMan(TM) PET Personal Terminal:
Straight from the "MegaMan NT Warrior" animated series that debuted in 2003 on
the #1 kids network Kids' WB!, kids can now have their very own MegaMan PET Personal
Terminal! Kids connect with another player and load battle chips into their PET to aid
their NetNavi help them in battle. Kids will also be able to experience the adventures of
the animated series with the MegaMan(TM) board game.
-- Shaman King Deluxe Battling Figure
Assortment: Kid-controlled with a joystick, kids can act out their favorite battle scenes
from Fox Television's hit animated series "Shaman King" as they make the armor
explode off of their rival Shaman. If they're lucky enough to do so, they've won the
battle and earned the rightful title of Shaman King. Kids can also bring the excitement of
the TV series right into their home with the Shaman King board game.
-- Yu-Gi-Oh!(TM) Duel Disk(TM) Accessory:
Kids can now bring the Kids' WB! hit animated series "Yu-Gi-Oh!" to life with
the Duel Disk Accessory. Fitting on kids' left wrist, and with a simple push of a button,
the disk moves into a dueling position. It features an electronic number display to
accurately and clearly keep score. Kids can also catch their favorite Yu-Gi-Oh! characters
on the big screen this fall as they star in the new "Yu-Gi-Oh!" feature film.
-- E-L-M-O(TM): Elmo sets the dance floor
on fire again this year with his very own rendition of a hot '70s classic.
-- ESPN(R) Game Station(TM): This
six-in-one game center features the most popular sports with sound effects, ESPN
SportsCenter theme music and commentary by Stuart Scott, for the ultimate game experience.
-- InteracTV: This exciting interactive
learning system enables children to interact and learn with their favorite characters from
popular TV shows, right on their own TVs, using the child-friendly InteracTV controller
and DVDs featuring existing episodes that can be played on their own home DVD players.
-- Rescue Heroes(R): 2004 brings a new
challenge to the Rescue Heroes team with Rescue Heroes: The Sequel, as a new group of
heroes - the Robotz - is introduced. The Robotz line features the latest innovations in
transportation and equipment to help the Rescue Heroes save the day, including HyperJet,
All-Terrain Cruiser, Quick Response Bi-Pod Jet and the Robotz figures themselves.
-- Sing & Boogie(TM) Blue: Blue finds
her voice and speaks for the first time in the February 8, 2004, prime-time special
"The Legend of the Blue Puppy." Sing & Boogie Blue can talk and dance and
she will have kids singing and dancing too!