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P-zoom, New Search Engine Companion


Google
  Web www.ugamedia.com

New Search Engine Companion Rejuvenates Internet Users' Search
Experience With Meaningful Display Of Search Results

BIGontheNet Pte Ltd, a leading provider of innovative Internet search products and solutions, today unveiled p-ZOOM, the first-ever search engine companion to provide Internet users with a meaningful, hierarchical display of search results across multiple search engines, at DEMO 2004. The web browser-embedded search engine companion provides the ability to "zoom" ahead pages of search results returned by the search engines and cluster them into meaningful folders of similar topics, without restricting users' access to their favorite search engines.

p-ZOOM rejuvenates the otherwise tedious search experience. Instead of scrolling through page after page of search results, p-ZOOM automatically clusters the search results information into hierarchical topic folders, and displays these topics within the web browser to provide the user with a seamless search-and-find experience. p-ZOOM lets the user decide at a glance whether the contents of the folder are of any interest before zooming in on them.

p-ZOOM is the only search engine companion that offers more than just refined search results. The user can personalize his search experience and express his moods with an extensive collection of template designs.

"Ideally, searching and gathering information on the Internet should be effective, fast and easy," said Viktor Cheng, founder and CEO of BIGontheNet Pte Ltd. "If the search engine industry were to realize its promise of a brighter future, searching must be made less painful and time-consuming than it often is today. BIGontheNet addresses this need with p-ZOOM, a solution that makes searching for information on the web a refreshingly less tedious experience."

The architecture of the p-ZOOM search engine companion enables it to dynamically cluster the search results as soon as they arrive from the search engine, while making use of a Windows Explorer-style navigational interface. This familiar point-and-click interface allows for easy access, fast interaction and does not require the user to spend too much time relearning and adapting to new interfaces.

"With the amount of information available on the Internet continually increasing, the ability to look for relevant information without spending too much time becomes impossible," said Chris Shipley, Executive Producer of DEMO 2004. "p-ZOOM improves Internet users' search experience by allowing them to drill-down through topics to locate the information they need, while still using their favorite search engines - a first for the industry."

p-ZOOM supports all-time favorite search engines including Google(TM), MSN(TM) and Yahoo!(R), for both Windows 2000 and XP platforms. p-ZOOM will be released for sale in the Chinese, Japanese and Korean markets in the near future.

p-ZOOM's features include:

* Embedded in web browser
* Advanced search and navigation
* Real-time search results clustering
* Meaningful search results display in hierarchical folders
* Point-and-click navigational interface
* Personalized look with changeable themes
* Powerful option settings
* Multi-lingual support
* Support for Windows 2000 and XP
* Support for Internet Explorer 5.5 and above

Product Availability and Pricing
p-ZOOM is currently available. The Preview Edition, which comes with multiple search engines support and a selection of display templates, is available at US$39.90. Free 30-days evaluation copies are available for download at http://www.ZOOMstation.com . The official release will be available in the next quarter.

About BIGontheNet
BIGontheNet is a leading provider of innovative Internet search products and solutions. The company's flagship product is, ZOOM, a search engine companion designed to improve Internet users' search experience by allowing them to navigate to search results quickly and efficiently. The software "zooms" ahead of page after page of search results so that the user no longer has to do tedious scrolling. Using automated clustering of search results information into hierarchical topic folders; ZOOM clusters and displays these topics within the web browser so as to provide the user with a seamless search-and-find experience. Each topic has a label, such as "Digital Camera Reviews", which can be used by search engines as paid keywords for which they serve out advertisements when the topic folder is clicked. Because ZOOM offers this fine granularity of targeted advertising, search engine companies can use it to create new advertising revenue streams. ZOOM supports most popular web search engines such as Google(TM), MSN(TM) and Yahoo!(R). Apart from English, ZOOM also supports Chinese, Japanese, and Korean search engines. ZOOM is currently available in three flavors: p-ZOOM (personal version offering choice of search engines and templates for personalized display of hits results); Sponsored ZOOM (ZOOM application with customized template for advertising and branding purposes); Bundled ZOOM (ZOOM integrated with search engines so as to offer the integrated clustering experience with the specific search engine). For more information, visit www.ZOOMstation.com .

BIGontheNet, p-ZOOM and the p-ZOOM logo are registered trademarks of BIGontheNet Private Limited. All other brand names, product names, or trademarks belong to their respective holders.

Web: http://www.ZOOMstation.com


Google
  Web www.ugamedia.com

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